Why are alternative facts so persuasive? We fail to consider scientific evidence properly because our political opinions signify the kinds of persons we are rather than our knowledgeability. To make science great again, we need to be cooperative and curious and change how science is communicated.
Homeopathy is a domain of alternative medicine that has no scientific plausibility. However, many people are convinced of its effectiveness because they are fooled by the unconscious psychological mechanisms homeopaths utilize for treatment. One of these mechanisms is the patients’ positive reaction to the empathy homeopaths show during consultations.